Best trade shows booth design recommendations today? One of the most common types of booth, an inline booth setup consists of lines of booths arranged side by side and back to back. In order to maximize the number of displays, the booths are arranged along the length of the event space. In the event you are setting up an inline booth, it is likely that you will be surrounded by other booths except for one. Due to the presence of a clear aisle, you are able to focus your attention on passing customers and interact or collaborate with booths in the vicinity. These are the top of the line booths. Displays standing alone and having aisles on four sides are referred to as self-standing exhibits. Island displays provide more freedom and opportunity for you to decorate your large space in any way that you desire. Due to this arrangement, you can engage attendees for longer periods of time since you own the entire presence without being distracted by neighbors next door. Discover additional info on https://www.infinityexhibits.com/the-complete-guide-to-designing-trade-show-booths-with-the-latest-trends/.
You should also make sure that the event is well-organized and has a good reputation. The last thing you want is to spend a lot of time and money preparing for a show that turns out to be a disaster. Each factor will help you narrow down your options and make it easier to find the right trade shows for your business. For example, if you offer a product that isn’t well suited for trade shows (like heavy machinery), then you’ll want to focus on conferences and other events that are more suited to your industry and will fit your ideal brand image.
People go to trade shows for three reasons: discovery, networking, and education. They want to find products, meet people, and learn more about the things they care about. It can be difficult for people, especially those that are just starting out, to get their signage just right. When you consider why the attendees are there in the first place, how can you get your sign to draw interest? Are you struggling with getting people out of the aisle and into your booth at trade shows? If you want to create better trade show signage, check out some of our best tips below. Our EconoLite Backlit Kits are extremely affordable and one of the thinnest tension fabric light boxes on the market!
Trade show booths aren’t something you should simply pick out from a catalog alone. Gather design inspiration from trade shows that you visit and figure out what you want in your booth. You should be able to physically see the style of trade show booth you are renting. Examine it for sturdiness, cleanliness, and quality. How well kept is the booth? Is the booth in disrepair? You should be able to answer these questions by looking at their booths. Seeing the trade show booth in person should give you a better idea of what type of booth you will actually get.
With our partner I & D companies, Infinity Exhibits can provide quality and affordable Installation and Dismantle services throughout the US. Infinity Exhibits can assist you with all your logistic and shipping needs through our partner shipping companies. Looking for a unique custom trade show display? Our custom trade show displays set the standard in execution and value. Infinity Exhibits offers large-format printing on a variety of substrates as well as complete graphic design services.
What are the most important considerations in planning a trade show booth that stands out on the convention floor? With so many companies competing for your potential client’s attention at a trade show, it is important for your trade show booth to look attractive and draw attention, clearly showing WHO YOU ARE and WHAT YOU’RE SELLING. You may only have a few seconds to grab a potential client’s attention before they’ve moved on to the next exhibitor. Attractive displays, bold messages, and large format graphics help grab the prospects attention! Infinity Exhibits has professional designers to assist you with eye catching graphics, stand out logo representation, and ensuring that your booth is designed specifically for YOUR target market. Contact us now for a free 3D rendering so we can assist you in the design of a booth that WILL stand out from the crowd on the convention floor.
The Offshore Technology Conference (OTC) is the world’s leading conference for the development of offshore resources in the fields of drilling, exploration, production, & environmental protection. OTC is a 50-year-old technological trade show that allows the exhibitor to connect with C-suite leaders and more than 100 speakers globally and strives every time to showcase something new. To cover this global event, there will be more than 300 journalists from every corner of the world. With more than 1000 exhibitors and over 44,000 trade show visitors from all across the world, InfoComm 2021 is one of the top and most exciting trade shows in North America focused on the professional audiovisual industry. This conference will consist of audio demo rooms, where you can hear equipment from the leading brands in audio. If you are an international exhibitor and want to make a mark in the AV industry, then InfoComm 2021 is the best show you can exhibit in.
Just like with in-person trade shows, think about the type of show and the audience you’re expecting, and then select the reps that have the most relevant product and persona knowledge to have meaningful and engaging conversations. Typically, you would look for reps with the most product knowledge, or with the best relationship-building skills. Or you would look for reps who are personable and outgoing. While all of these qualities remain true and valid when staffing a virtual trade show, one quality to add to the mix is strength of digital communication, i.e., does your rep express him/herself well in emails/messages, is he/she comfortable video conferencing, etc. If you think capturing the attention of a lead at an in-person trade show is hard, wait until you experience a virtual trade show. It’s a whole different ballgame with its own set of challenges, but with thoughtful and strategic staffing, you’ll be sure to nail it. Discover additional details at Infinity Exhibits.
Once you identify the type of booth you will be occupying, you should think about the signage. That involves establishing how the name of your brand should be presented on your booth in a way that it is visible to the attendees even from a far distance. If your budget allows it, you can go for neon signs that will really attract the attendees. Another way of minimizing costs without sacrificing an excellent trade show event presence is to avoid too many print signages and go for digital graphics and presentations. Since most booths have limitations when it comes to hanging posters, going digital will give you more booth space to utilize when you do not have those print signages.