India reseller hosting firm? Regardless of the type of website you plan to create, a portfolio, a landing page, a personal blog, or a magazine-style site, you can apply these design principles to bring your website’s design to a level closer to enhanced readability and user experience. This will get you on your way to getting that professional-looking Web site; fast! So the first thing to keep in mind here is font choice. According to Masters of Digital Geelong, when designing websites intended for a general audience one should use sans serif fonts such as Roboto, Open Sans, Proxima Nova, Arial, or Helvetica and not Times New Romans or Playfair Display. This is really because sans serif fonts are easy on eyes, more recognizable, and therefore simpler to read. And that is what you want for your audience. You should also limit yourself to a max of three different font types for your entire website, and you should try and use a minimum font size of 16, which is generally considered the easiest for online reading.

Here are some general tips for keeping your pages fast: Use a CDN. Most sites live on one server in one location. So, for some visitors, data has to travel long distances before it appears in their browser. This is slow. CDNs solve this by copying critical resources like images to a network of servers around the globe so that resources are always loaded locally. Compress images. Image files are big, which makes them load slowly. Compressing images decreases the file size, which makes them faster to load. You just need to balance size with quality. Use lazy-loading. Lazy-loading defers the loading of offscreen resources until you need them. This means that the browser doesn’t need to load all of the images on a page before it’s usable. Use an optimized theme. Choose a well-optimized website theme with efficient code. Run the theme demo through Google’s Pagespeed Insights tool to check.

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Lower quality web 2.0 alternative: Open source software content management system Joomla is a popular choice among the blogging community. Powerful and flexible, Joomla can be used to build any kind of website or blog, with design features including the ability to create your own template and render HTML for objects/arrays of data. It also uses Bootstrap for perfect responsive designs. Similar to WordPress.org, Joomla is a self-hosted solution, which means you will need a domain name and web hosting to use it (although there is an option to create a site on launch.joomla.org) The Joomla community is much smaller than WordPress community, so there are fewer themes and add-ons than for WordPress. But there are still hundreds of templates to choose from, and extensions to add more features, to fully customise your blog’s design.

Instant messengers are the latest communication trend. There are 1.5 billion people globally using WhatsApp on a monthly basis, followed by Facebook Messenger and WeChat. If you want to be where your audience is, enter instant messaging marketing. Most popular global messenger apps, based on the number of monthly users. Source: Statista. This type of digital marketing exploded over the last couple of years. People are much more likely to trust the information sent via a messenger (as if it comes from a good friend) than email or SMS that are vulnerable to spam. An example of messages from a marketing consultant Matthew Barby, sent via a Facebook bot. There are different ways how you can proceed with instant messaging marketing, from using them for customer support to updating your users about new posts on your blog. But just like with any other digital marketing type, before diving right in, I’d recommend that you develop a strategy first.

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