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The unpredictable nature of the pandemic has sidelined most companies’ long-term business plans. And while companies will always need to remain true to their mission, vision and purpose as their North Star, I firmly believe that leaders who focus on short-term results right now will be well positioned for long-term success. Because, ultimately, success begets success. Although I agree with Peter Drucker’s saying that “culture eats strategy for breakfast,” SMBs cannot afford to completely do away with strategic planning right now. Keep an eye trained on the big picture, but today’s “priority playbook” has to start with what’s right in front of you. Putting in place priorities to control costs, nurture customers, care for your employees and protect your culture are the best plans for helping SMBs not just survive this pandemic but also prepare for greater future success.

Your level of outreach will largely depend on how far along a candidate was in the recruiting process. If they only made it through a phone screen or the very beginning of your hiring process, you should till reach out to them, but keep it brief. Candidates with whom you’ve developed a rapport, or even extended an offer to however, will require a greater level of attention, like a personal phone call.

Since February, senior executives have increasingly been asking how the pandemic, and now the presumed recession, will affect hiring in 2020. The answer is that it will vary. In any time of economic distress, not every industry slows down. While some companies lay off people, others hire them. As every prior downturn has shown, there is opportunity in chaos, and not just the unethical sort. Of course, hiring, productivity, and retention will likely be more challenging in this time of pandemic and recession. At least for now, there’s a new normal. But even if hiring decreases overall, at most companies there will be pockets of ethical opportunity and business continuity that warrant hiring at certain levels. Again, there is ethical opportunity in chaos. It’s imperative to look for potential leaders as well as rank-and-file employees who have shown they can survive and thrive in uncertain times, and that holds true for current leaders as well. Hiring practices have to adjust accordingly.

Few vendors can keep up with our demands, given our growth. We needed someone immediately. Your team responded so fast, they practically met our deadline of…YESTERDAY! KUDOS to you and your staff. We’ll be in touch with our future needs for sure. We were very selective. I would not have blamed your team if they had thrown in the towel after we refused almost a dozen good candidates, but they stuck with it and finally filled our Controller position with an excellent candidate. I have worked with Joseph Michaels International for nearly 10 years now, as a candidate, and as a client. It’s nice to know I can always count on you. See even more details at https://josephmichaels.com/.